Best Western Premier Branded Supplies, Uniforms & Logo Products
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✓ BWH Hotels Authorized Supplier
Western Hotel Supply is the authorized source for on-brand merchandise at Best Western Premier (upscale) properties. Every product — from front desk uniforms to in-room signage — is produced to BWH Hotels brand specifications and ships directly to your location.
Access the Best Western Premier Store →
Call 800-645-3856 | customerservice@westernhotelsupply.com
Getting started
How to order Best Western Premier branded supplies
First-time users can be up and ordering in minutes. Here's how the process works:
1 Access your brand store
Click the "Access the Best Western Premier Store" button on this page. You'll be taken to your personalized Best Western Premier branded supplies store on westernconnect.com.
Access the Best Western Premier Store →
2 Create your account
First-time users will need to register. Returning users can log straight in. If you manage multiple properties, contact us to set up a multi-property account.
3 Browse, order, and ship direct
Browse the full catalog of franchise-approved products, place your order, and everything ships directly to your property. Need help? Call 800-645-3856 Monday–Thursday 8am–5pm CST or Friday 8am–4pm CST.
Looking for a different brand?
We serve every Best Western family property
Select your BWH Hotels brand below to go directly to your personalized store. Not sure which tier your property is? Check your franchise agreement or call us at 800-645-3856.
Best Western Best Western Plus Best Western Premier ✓ BW Signature Collection Executive Residency Aiden SureStay Hotels SureStay Plus
What's in the store
Best Western Premier branded products available for your property
Every product is produced to BWH Hotels brand specifications for upscale properties and meets the standards required to pass property audits. All orders ship directly to your location.
BWH Hotels programs
Guest satisfaction
Because We Care Items
The Because We Care program reinforces Best Western Premier's guest satisfaction commitment. Stock your property with the branded items that back up the promise your upscale guests expect at every stay.
Shop Because We Care items →Loyalty program
Best Western Rewards Products
Branded collateral and materials supporting the BWH Hotels loyalty program. Keep your front desk stocked so your team can enroll and engage guests at every check-in.
Shop Rewards products →Product categories
Best Western Premier uniforms
Upscale department-specific staff apparel in BWH Hotels brand-approved colors and styles for Premier properties. Available with logo embroidery.
- Front desk polos & dress shirts
- Housekeeping uniforms & scrubs
- Maintenance & facilities shirts
- Branded outerwear & jackets
- Aprons & service apparel
Best Western Premier front desk items
Branded supplies that keep your front desk organized and on-brand from the moment a guest walks in. Includes magnetic hotel key cards, RFID key cards, key fobs, key sleeves, and key card folders — all with Best Western Premier branding.
- Magnetic hotel key cards
- RFID key cards & key fobs
- Key card holders & sleeves
- Key card folders & envelopes
- Branded pens & desk accessories
- Guest folios & check-in materials
Best Western Premier in-room items
Branded guest-facing products for every room that reflect the upscale Best Western Premier identity throughout the stay. Categories include room essentials, guest information materials, and faceplates.
- Waste baskets, ice buckets & trays
- Room essentials & accessories
- Guest directories & channel guides
- In-room faceplates
- Do not disturb signs & door hangers
- Notepads, pens & stationery
Best Western Premier name tags
On-brand staff name tags meeting BWH Hotels guidelines for Premier properties. We carry the Best Western Premier Imprint Plus name tag system — including starter kits and replacement components — plus personalized plastic name tags.
- Reusable metal name tags
- Best Western Premier Imprint Plus kits
- Starter kits & replacement components
- Personalized plastic name tags
- Magnetic-back & pin-back options
Best Western Premier entrance mats
Branded logo entrance mats that make a strong first impression at every entry point and meet BWH Hotels Premier property standards for appearance and durability.
- Logo entrance mats
- Indoor & outdoor scraper mats
- Anti-fatigue mats
- Custom size options available
Best Western Premier flags
Official Best Western Premier flags for exterior property display, meeting brand specifications for size, materials, and branding. Keep your upscale property visible and on-brand from the road.
- Exterior pole flags
- Feather & banner flags
- Windless flags
- Indoor display flags
Best Western Premier promotional products
Branded merchandise for guest touchpoints, loyalty program moments, and upscale property marketing. Print advertising materials are also available through the store.
- Branded tote bags & drinkware
- Keychains & travel accessories
- Amenity kits
- Branded apparel for guests
- Print advertising materials
Best Western Premier signage & vehicle graphics
Interior and exterior signage keeping your Premier property on-brand throughout, plus vehicle graphics that extend your brand visibility off-property. Includes room signage essentials and ADA-compliant signs.
- Table tents & pedestal signs
- ADA signs
- Wayfinding & directional signs
- Stationery & notepads
- Vehicle decals & window graphics
- Vehicle wraps
New property or rebranding?
Opening a new Best Western Premier property or switching flags?
If you're opening a new Best Western Premier property or rebranding from another flag, we can help you get everything you need in a single order — uniforms for every department, front desk supplies, in-room items, signage, entrance mats, and more.
Our team works with new property openings regularly and can help you identify exactly what you need to be brand-compliant on day one.
Why order from an authorized Best Western Premier supplier?
Several vendors sell Best Western Premier-style uniforms and supplies online — but not all are franchise-approved. Ordering from an unauthorized supplier risks brand standard violations, failed property audits, and merchandise that doesn't meet BWH Hotels specifications for upscale properties.
✓ Western Hotel Supply is a BWH Hotels authorized vendor — every product meets brand compliance requirements and will pass property audits.
Frequently asked questions
Do I need to use an approved vendor for Best Western Premier branded supplies?
Yes. BWH Hotels brand standards require that uniforms, logo products, and branded merchandise come from approved suppliers. Western Hotel Supply is an authorized vendor for Best Western Premier properties, ensuring every item meets brand compliance requirements and will pass property audits.
What Best Western Premier branded products does Western Hotel Supply carry?
We carry uniforms, entrance mats, flags, front desk items (including key cards, key card holders, and key sleeves), in-room items (including waste baskets, ice buckets, guest directories, and channel guides), name tags (including the Imprint Plus system), promotional products, and signage and vehicle graphics — all produced to BWH Hotels brand specifications for Best Western Premier properties.
Can I order Best Western Premier supplies for multiple properties from one account?
Yes. Multi-property managers can set up a single account to order and track across all locations. Contact us at 800-645-3856 or customerservice@westernhotelsupply.com to configure a multi-property account.
What's the difference between Best Western Premier and Best Western Plus supplies?
Best Western Premier is the upscale tier of the BWH Hotels family with its own distinct brand identity, logo, and approved product specifications. Products ordered through the Best Western Premier store are produced specifically to Premier brand standards and are not interchangeable with Best Western Plus or Best Western Core products.
What if my property is rebranding to another BWH Hotels brand?
We carry products for every BWH Hotels brand. If your property is rebranding, contact us before placing your next order so we can point you to the correct brand store and avoid ordering from the wrong catalog.
How do I access the Best Western Premier branded supplies store?
Click "Access the Best Western Premier Store" on this page. First-time users need to create an account and verify eligibility with their BWH Hotels property number. For help, call 800-645-3856 Monday–Thursday 8am–5pm CST or Friday 8am–4pm CST, or email customerservice@westernhotelsupply.com.
Ready to order Best Western Premier branded supplies?
Access your personalized store and browse the full franchise-approved catalog — uniforms, key cards, in-room items, signage, and more.
Access the Best Western Premier Store →